Web page dedicated esize.me feature

I designed responsive web page and new user account esize.me. Esize.me is an innovative functionality on eobuwie.pl that helps you choose perfectly fitting shoes for customers

Methods & Tools

User Interviews

Wireframes

Hi-fi Mockups

Usability tests

Figma

Miro

Problem

Customers did not use esize.me functionality due to insufficient information

Customers did not use esize.me functionality due to insufficient information

❌ Users are having difficulty using esize.me

❌ Lack of information where to do a scan of feet

❌ Lack of knowledge how to use a scan of feet

Solution

Website esize.me shows in each step what is esize.me, how works, where you can do the scan of your feet (you can check it on a map), and also information how to send the scan to your account in eobuwie.pl. The customer after log in eobuwie.pl, can see information where this scan is, and how to searching the shoes with the scan.

The scan is available to do in each store eobuwie and ccc. After scaning you can send the scan to your account in eobuwie or ccc

✅ I designed websiets with more detailed instruction. I explained esize.me in 3 steps, because you need only 3 steps to start using esize.me to find the best fitted shoes for you

✅ You can do the scan for all your family, friends. You can keep all of scans in one account profile

Process

User interviews: I went through business expectations, I conducted the user interviews with customers of eobuwie.pl and ccc to understand their needs

Information architecture: Having business assumptions and results from user interviews, together with another UX designer, we created an information architecture

Information architecture: Having business assumptions and results from user interviews, together with another UX designer, we created an information architecture

Wireframes and Hi-fi design: I prepared wireframes which I presented to the rest of the team and after approval, I prepared hi-fi mock-ups based on the system design I had designed

Wireframes and Hi-fi design: I prepared wireframes which I presented to the rest of the team and after approval, I prepared hi-fi mock-ups based on the system design I had designed

User account view

Account view without a scan, with supporting information

The page provides instructions on how to add and use the scan to select shoes. Link to the map with scan points, additional information

User account view

Account view with the scan

User account view with added foot scan, but without fit evaluations

User account view with added foot scan, but without fit evaluations

User account view

Pop up with 3D scan

Pop up with 3D scan

3d scan with all foots dimensions

3d scan with all foots dimensions

💪 Outcome

The challenge was to adjust the steps and explain the steps so that they were clear to each age group of eobuwie customers

The challenge was to adjust the steps and explain the steps so that they were clear to each age group of eobuwie customers

The success was gaining greater popularity and trust among customers. We have noticed much more foot scanning being performed and used when choosing shoes

The success was gaining greater popularity and trust among customers. We have noticed much more foot scanning being performed and used

when choosing shoes.


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